Tips for those just getting started
- Have focused goals for your web site and know who your audience is.
- Look at other sites both in and outside your sites topic, make a list of the ones you like, ones you don't like and why you feel that way
- Write an outline of your content
- Don't pay a web developer to update your content. Tell them to keep their invoices, you're getting a PageSteward™ Web Site with built in SiteSteward DIY (Do-It-Yourself) Capability™
- Go live sooner rather than later. Don't wait for your site to be perfect. People expect it to change.
Once you go live
- Continue to update your site frequently. Use your home page for news, announcements, specials, testimonials, featured products.
- Get other successful sites to link to your site. Actively solicit links from your vendors, partners and even customers. Use social networking sites like Facebook, LinkedIn, Twitter to drive traffic to your site.
- Post detailed information about topics your audience wants to know more about. People may find your wisdom through a search. Others will link to your articles boosting your site higher on search engines.
- Advertise offline and in other mediums to drive traffic to your web site. The ones that advertise multiple formats get results.
